André Matarazzo is an award-winning global creative leader with 22 years of experience across 6 countries, in 4 continents, and with over 46 international awards. He has started his creative career in 1997 at McCann-Erikson in Brazil. He created one of the world’s most sought-after digital shops, Gringo, sold the business to WPP and continued creatively leading some of the world’s top creative agencies. In 2017 he started The Sexy Beast to accelerate traditional creative deliveries from months to only 5 days. The Sexy Beast is reinventing how product innovation, branding and launch campaigns are created and rolled out.